Fleetwood Town and its Community Trust joined together last week to Show Racism the Red Card in the local community and during the side’s league fixture against Lincoln City at the weekend.
The inclusion kicked off with a player visit on Thursday afternoon when Brendan Wiredu headed over to local primary school, Fleetwood Charity, and talked to the students about the importance of Black History Month and certain things he has witnessed so far in his player career and personal life.
The Trust made a start to the campaign on Friday morning as their coaches out on various tasks throughout the day asked everyone to wear a piece of red clothing, to support the national campaign, #WRD2023 (Wear Red Day 2023), and people came out and showed overwhelming support for the cause.
It was the turn of the First Team players once again to play their part as they took to the Highbury pitch ahead of their game against the Imps on Saturday and trained in special t-shirts – provided by the campaign – to help raise awareness with thousands of supporters there cheering them on.
Fleetwood Town Community Trust are happy to help raise awareness and education about the historic and existing racial issues in our society. Taking part in the #WRD2023 allowed the Trust to do this, as well as demonstrate that there is no room for racism in our society.
John Hartley, Fleetwood Town Community Trust's CEO, said: “We are committed to tackling discriminative behaviour head-on and showing that there is no room for racism within our community.
“We supported the Wear Red Day campaign on Friday and today we encourage local residents across the region to do the same, highlighting one clear message. By working collaboratively, we can all show that we are united through the inclusive values that we as a community stand by.”
Fleetwood Town is committed to removing and eliminating any direct or indirect discrimination within Fleetwood Town FC structures and will under no circumstances condone unlawful discriminatory practices. The organisation takes a zero-tolerance approach to discrimination, harassment, victimisation, or bullying.
Thanks to all who got involved throughout the week!