Town's programme costs just £1.00
Fleetwood Town's new look 16 page match day programme has proven to be a hit amongst supporters.Priced at only £1.00, and by far the cheapest of its kind in the Football League, #codarmy was a complete sell out at last weekend's Sky Bet League 1 clash against Rochdale.
With supporters now regularly being priced out of purchasing traditional programmes costing £3.00 or more, the Club has recognised the need to lower its price to make it more affordable, particularly to younger supporters.
Packed with exclusive content for each game, the publication is also available to read online through the club's innovative e-programme service.
Fleetwood vice chairman Phil Brown said: "As a Club we're delighted with the way our programme sales have gone so far this season.
"We've introduced a fresh new style for the 2015/16 campaign in the hope to attract more supporters to buy our programme at a cost of just £1.
"Last weekend's sales figures were pleasing, with supporters of both Fleetwood and Rochdale making positive comments to our sellers about the affordable price.
We've also noticed an increase in the number of younger supporters now buying a programme.
"We naturally hope this trend continues throughout the season and we've already had contact from other Football League clubs considering following our lead."