Supporters will receive a new e-programme this season
Fleetwood Town are launching their new e-programme today on the eve of the new season – and it’s free to view.FTFC season ticket holders and registered members will receive the e-programme today if we have their e-mail address whilst the rest of our customer database and those following on social media will get a copy right before kick off at no charge for the 15/16 season.
Martin Booker Head of Commercial, Fleetwood Town said: “We are breaking tradition with this development but we reviewed our entire programme production, operation and profitability in the summer and decided to take a new direction for the future.
“More and more people are now reading or watching content in a digital format and we believe this is the way forward.
“Our media team spent a lot of time and effort on the production and editorial for little reward and as a Club we felt their time is now better spent on digital content with the aim of promoting the Club in the community with positive PR.
“We would also like to place on record thanks our contributors too who did a fantastic job for us on a voluntary basis.
“Moving forward we also believe this is a better opportunity for our sponsors and advertisers to promote themselves to a wider audience with 20,000 on our Club database and a further 40,000 people now following us on social media.
Hard copy versions will be available on matchday, which is something the Club are keen to stress are still available.
“Our new print partnership with Hesketh Press allows us to give fans the opportunity to buy a hard copy of #codarmy on matchdays as a collectors item for just £1.50.”